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Media organizations active in the field of radio and TV, print, online and advertising operations.

RTV Drenthe Reclame

RTV Drenthe gets a better grip on its sales with Archie

RTV Drenthe is the regional broadcasting station for the province of Drenthe. In addition to radio and TV programs, the station also provides informational services via Text-TV, Teletext and the Internet. The commercial department is responsible for obtaining the money from advertising at a regional level. To facilitate this process, RTV Drenthe uses Archie software.  

In Archie all information is centralised and accessable, also e.g. via a smartphone; Whether it is to make appointments, to record commercials or in the undertaking and analysing DM campaigns . The key benefits for RTV Drenthe are a better insight in sales operations and a strong saving in time. 

MMD Media