The myth that CRM is solely intended for large companies, or is exclusively a toy for sales and marketing departments, still lives within many companies. The difference between minimal relationship management and CRM is often not clear, and there is insufficient...
CRM stands for Customer Relationship Management. In a broad sense, CRM software is a program that allows you to manage your relationships with your customers. But it also has a business intelligence function. It is data-driven software that allows you to segment...
The concept of CRM isn’t totally clear to many people. You can use it to keep track of relationships, print out labels, print out a customer overview… All true; relationship management is the core of CRM, but there’s more to it.ProceduralIncreasing...
Reasons to choose ArchieEveryone knows those articles: “the 10 best”, “the 15 nicest” or “20 reasons why”… You can find these lists about CRM as well. So we thought, why not make one specifically about Archie CRM? Then we can clearly explain how the Archie CRM...
CRM stands for Customer Relationship Management. It presents the opportunity, for any size company, to attract new customers, to maintain good customer relations, and to raise customer service to a higher level. CRM is an extended form of relationship management that...
