Analyses for a successful strategy

Who are our best customers? Where are they located? Why do they buy from us? Where do we lose turnover? Where can costs be reduced? What is our penetration percentage? Where are we lagging behind and in which segments do we do best? The Archie CRM software provides you with all the information you require to support or change your company strategy.

The analysis component is one of the most valued components of Archie. More than forty analyses are displayed both in figures and graphically. The figures can be exported to MS Excel or used in SPSS or Business Objects. You will always have the most up-to-date information available during (sales) meetings, whether it concerns the turnover per customer, group, segment, product group or article. You will also have insight into the performance of your sales department.